International Culture and Tourism Management

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FutureLearn
Paid Course
English
Certificate Available
22 weeks long, 4 hours worth of material

Overview

Explore international tourism management and effective tourism research

Explore the roles of culture, globalisation and China’s rise in global tourism, and discover the impact on tourism management.

Syllabus

Courses under this program:
Course 1: International Culture and Tourism Management: Cultural Heritage and Tourism Management
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Explore the history of cultural tourism and heritage tourism. Learn about tourism management at UNESCO World Heritage Sites.

Course 2: Tourism Policy and Planning
-Gain an introduction to tourism policy and planning in the global tourism industry and discover the sustainable tourism process.

Course 3: Research Methods in Tourism Studies
-Explore the science of research methods in relation to analysing the travel and tourism industries.

Course 4: China’s Role in Global Tourism Development
-Understand the recent history of tourism in China and explore global tourism trends including medical tourism and smart tourism.

Taught by

Rouran Zhang, Kun Zhang, Carson Lewis Jenkins, Daisy Fan, Tingting Liu, Peter Yuen and Jiaying Lyu