Semrush Academy Courses

Management, Reporting, and Collaboration Course

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This course will teach you how to manage your projects, facilitate your team processes, and organize reporting with Semrush tools. After completing the course, you will have sufficient knowledge to take and pass the accompanying test and carry on studying the Semrush SEO toolkit.Learn how to manage your projects, facilitate your team processes, and organize reporting with Semrush tools.If you want to create more cohesion in your team of marketing professionals, ensure that your campaigns are being realized in a timely manner and keep abreast of their performance, or create stunning reports for stakeholders by using Semrush, this course is perfect for you. You’ll be guided through all the necessary tools in a series of free video lessons.Features:Exclusive video lessons with passionate digital marketer Ashley WardLearn how to easily manage projects and build up teamwork with Semrush toolsThe course is 100% free. Save your money for your future marketing activities

Semrush SEO Toolkit Course

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Make the most of Semrush's SEO Toolkit by taking our course. Provided by a team of Semrush professionals, you'll delve into all the best and need-to-know features of the toolkit to help you drive better results.Learn how to boost your SEO with Semrush tools and get tips from practicing SEO experts in a series of free video lessons.If you want to learn how to boost your SEO with Semrush tools, take this course to get tips from practicing SEO experts in a series of free video lessons.Features:Exclusive video lessons prepared by a team of Semrush professionalsBecome a proficient Semrush SEO user in just 3 hoursThe course is 100% free. Save your money for future SEO endeavours

Mobile, International, and Local SEO Course

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This course will teach you how to improve your website's visibility locally, globally, and on mobile searches — all of this with Semrush tools. After completing the course, you will have sufficient knowledge to take and pass the accompanying test and carry on studying the Semrush SEO toolkit.Learn how to optimize your website when it comes to certain search engine algorithms to rank locally, globally, and on mobile devices - all of this with Semrush tools.If you’re running your business across different countries, or just want to promote your products and services to local customers, or achieve better ranking in mobile search, you will definitely want to take this course to learn how Semrush can help you out. You’ll be guided through all the necessary tools in a series of free video lessons.Features:Exclusive video lessons with passionate digital marketer Ashley WardLearn how to do mobile, international, and local SEO with Semrush toolsThe course is 100% free. Save your money for your future marketing activities

SEO Fundamentals Course with Greg Gifford

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Brush up on the basics of SEO with this free and in-depth course from Semrush favourite Greg Gifford.Learn all that you need to know about SEO from prominent industry expert Greg Gifford in a series of video lessons.Whether you want to learn the basics of SEO or just want to brush up on certain topics - this free course is perfect for anyone. Upon course completion, you'll have a better understanding of how to do SEO and to drive more traffic and customers to your website.Features:Exclusive video lessons with recognized industry expert Greg Gifford.Learn all the SEO essentials in just 4 hours.The course is 100% free. You'll save money for the real SEO efforts.

Competitive Analysis and Keyword Research Course

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This course will teach you how to carry out competitive analysis and perform keyword research, crucial steps in your SEO, with the help of Semrush tools. After completing the course, you will have sufficient knowledge to take and pass the accompanying test and carry on studying the Semrush SEO toolkit.Learn how to take the first, most important, steps in SEO -- competitive analysis and keyword research -- with Semrush tools. These steps are indispensable in building a winning SEO strategy.If you want to learn how to carry out competitive analysis and keyword research, saving time and effort with Semrush suite, then this is the best course for you. You’ll be guided through all the necessary tools in a series of free video lessons.Features:Exclusive video lessons with passionate digital marketer Ashley WardLearn how to carry out competitive analysis and conduct keyword research with Semrush toolsThe course is 100% free. Save your money for your future marketing activities

Rank Tracking Course

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This course will teach you how to evaluate your ongoing SEO campaign by tracking your website’s online visibility, and analyzing Google’s SERPs with the help of Semrush tools. After completing the course, you will have sufficient knowledge to take and pass the accompanying test and carry on studying the Semrush SEO toolkit.Learn how to evaluate your ongoing SEO campaign by tracking your website's online visibility, and analyzing Google's SERPs with the help of Semrush tools.If you want to learn how to evaluate your website performance from keyword ranking and visibility standpoints, saving time and effort with the Semrush suite, take this course. You’ll be guided through all the necessary tools in a series of free video lessons.Features:Exclusive video lessons with passionate digital marketer Ashley WardLearn how to track your website’s rankings with Semrush toolsThe course is 100% free. Save your money for your future marketing activities

PPC Automation Course with Navah Hopkins

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Learn how to maximize conversions using different types of automation in your PPC campaigns from digital marketing expert Navah Hopkins.Learn what PPC automation is and how to use automated bidding to maximize conversions in your search ads.This is the course for you if you want to start or are already running PPC campaigns or are involved in search marketing. In this course, you will learn how to deliver smarter ad campaigns that maximize conversions on your paid search ads.Features:Exclusive video lessons with digital marketing veteran Navah HopkinsLearn PPC automation practices in just 1 hourThe course is 100% free! Save your money for your future PPC campaignsPPC Automation Course:Defining AutomationConditions For Successful AutomationAutomated BiddingNon-Search Auto-BiddingResponsive Creative AdsCampaign Automation OverviewIn-Depth Smart Campaign Set-UpsSwitching Between Automated & Manual

Semrush Content Marketing Toolkit Course

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Get expert tips and advice on using our toolkit to really maximise your content marketing efforts.Learn how to tailor your content marketing strategy with Semrush by watching video lessons and get practical advice from digital marketing pros.If you consider content marketing an indispensable part of your marketing strategy, and want to learn how Semrush can help you out with it, take this course. Watch video tutorials and get tips from content marketing pros in a series of free video lessons.Features:Exclusive video lessons with passionate digital marketer Ashley WardBecome a confident user of the Semrush Content Marketing toolkit in just 3 hoursThe course is 100% free. Save your money for your future marketing activities

Keyword Research Course with Greg Gifford

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Pump up your knowledge on the basics of keyword research with this free and in-depth course from Semrush favourite Greg Gifford.Learn how to conduct keyword research from prominent industry expert Greg Gifford in a series of video lessons.Whether you’re just learning how to do keyword research or you’re just brushing up on certain aspects, this course will help. Upon course completion, you’ll be able to conduct solid keyword research on your own.Features:Exclusive video lessons with recognized industry expert Greg GiffordLearn how to conduct keyword research in just 1 hourThe course is 100% free. Save your money and use it on your own SEO efforts

Content Marketing Fundamentals Course with Ashley Segura

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Dive into the inner workings of content marketing and learn how you can use content to complement and promote your brand in this series of video lessons.Dive into the inner workings of content marketing and learn how you can use content to complement and promote your brand in this series of video lessons.If you want to embed content marketing in your marketing strategy, but don’t know where to start, take this course on content marketing essentials and you’ll learn how it can enrich and promote your brand online.Features:Exclusive video lessons with passionate digital marketer Ashley SeguraBecome a proficient content marketer in just 2 hoursThe course is 100% free. Save your money for your future marketing activities

Role of Content Course with Eric Enge

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Learn how to improve and enrich your SEO strategy by creating useful content that feeds users’ needs. Explore how links can improve your website’s visibility and increase conversion rate with top SEO expert Eric Enge.Learn how to implement great content in your SEO strategy to get killer results in this series of video lessons.Whether you’re a marketing team leader, a content expert or an SEO-addicted specialist, if you’re seeking to improve your SEO strategy and implement great content and links to gain online visibility, take this course to get precious insights on the role of content in SEO.Features:Exclusive video lessons with digital marketing expert Eric EngeLearn the basics of SEO content in just 1 hourThe course is 100% free. Save your money for your future market research activities.

Semrush Site Audit Course

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This free course will teach you how to use Semrush Site Audit to its fullest, detecting and fixing your website's technical issues effortlessly. After completing the course, you will have sufficient knowledge to take and pass the Semrush Site Audit exam.Join Ross Tavendale in this free course to learn how to get the most out of the Semrush Site Audit tool and fix issues that prevent your website from ranking high.If you’re a complete beginner or an expert in technical SEO, you’ll benefit from this course either way — Ross will teach you what Site Audit is all about, as well going into great detail showing specific hidden features.Features:Exclusive video lessons from SEO professional, Ross TavendaleGet an in-depth understanding of the Semrush Site Audit tool in just an hourThe course is 100% free. Save your money for your future marketing activities

Advanced Competitive Research Practices with Semrush

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Learn advanced competitive research techniques from digital marketing expert Navah Hopkins to build your profitability by leveraging Semrush's toolkit.Learn how to build profitability using advanced competitive research practices with this series of video lessons showing you how to use Semrush tools.If you’re looking for ways to boost your profitability and learn how to use advanced techniques to make your competitor analysis work harder for you and your business, this is the course for you.Features:Exclusive video lessons with digital marketing veteran Navah HopkinsLearn advanced competitive analysis practices in just 1 hourThe course is 100% free. Save your money for your future market research activities

Link Building Course

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Get expert tips and advice on using Semrush to really maximise your link building efforts.Learn how to build a relevant backlink profile for your website, keeping clear of bad backlinks, as well as arrange proper internal linking, all of this with Semrush tools.If you’re new to link building, or have been doing it for a while and want to save yourself time and effort by using Semrush, you will definitely want to take this course. You’ll be guided through all the necessary tools in a series of free video lessons.Features:Exclusive video lessons with passionate digital marketer Ashley WardLearn how to build links, both internal and external, with Semrush toolsThe course is 100% free. Save your money for your future marketing activities

Technical SEO course with Bastian Grimm

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Understand the basics and delve further into the specifics of technical SEO with this free in-depth course from renowned SEO expert Bastian Grimm.Get a comprehensive and detailed overview of technical SEO from renowned industry expert Bastian Grimm in a series of video lessons.Whether you’ve just started doing SEO and need to familiarize yourself with technical SEO or you want to gain greater expertise in a specific technical SEO topic, this course is definitely for you. If you work as a consultant or agency side handling technical SEO topics, you should join the course to gain an understanding of technical concepts and learn how to avoid any potential issues.Features:34 video lessons created in cooperation with renowned industry expert Bastian GrimmGet a comprehensive and detailed overview of technical SEO in just 5 hoursThe course is 100% free, saving your money for the real SEO endeavors