Learn how to set up your own SEO business and make it successfulThe SEO (search engine optimisation) industry is booming, and is showing no signs of slowing down any time soon. Forbes estimates that by the end of 2020, it will be worth $80 billion, so it’s an ever-growing field in which to develop your own business.This comprehensive course covers everything you needed to know about starting up your own SEO business from scratch. Throughout, you’ll be under the guidance of Joshua George, founder and owner of leading digital marketing agency ClickSlice.Learn how to start your own SEO business from homeYou’ll cover the three options you have if you have no experience of SEO - learning it, outsourcing it or using a hybrid of the two options - and will delve into the motivations for you wanting to start your own SEO business.Find out how to attract clients for your SEO businessYou’ll then be taught how to pick a name, determine your business’s direction and scalingand get an insight into the six key elements you must include on your website to make it successful.You’ll also decipher the typical SEO workflow process and will differentiate between national and local SEO.Discover strategies on how to position your SEO business for successYou’ll cover strategies to get clients to your SEO business - including organic listing and cold emails - as well as the three different pricing levels you can charge based on data and on value provided.Discover how to implement successful business operationsYou’ll also be taught on how to set up and send invoices, as well as how to handle client objections, how to keep them happy and how you can use different forms of reporting in which to determine your results.This SEO and digital marketing course is suitable for learners who are interested in starting their own SEO business.Experience in SEO will be helpful, but this course is also designed for those who have no experience.
Master all the aspects of SEO and improve your digital marketing skillsThis technical SEO and WordPress training course gives you all the digital skills you need in order to improve a website’s rankings on Google; a crucial part of digital marketing in today’s world.Gain an introduction to SEO and how it worksYou’ll cover all the basics of SEO (Search Engine Optimisation) on this three-week course, from exploring how to carry out in-depth keyword research to improving your understanding of how the Google algorithm works.You’ll also decipher how to build high-quality backlinks into a web page, an integral part of any successful SEO strategy, as well as how to best write for the user experience.Discover how to implement technical SEO to improve your website ranking on GoogleTechnical SEO involves optimisations that make a website more efficient to crawl and index, so that Google can deliver the right content from the site to its users.You’ll learn about all the important elements involved within technical SEO – from indexing to website architecture – in order to improve Google rankings for your WordPress website and increase its visibility.Learn from a leading expert in SEO and digital marketingYou’ll be guided throughout the course by Joshua George, founder and owner of leading digital marketing agency ClickSlice.He regularly attends SEO conferences all around the world to ensure that he stays updated on the latest Google algorithm updates and trends.This course is best suited to those that are looking to learn more about SEO and how it all works.It’s also suitable for any webmasters and bloggers who’d like to know how to optimise their WordPress websites in order to attract more traffic.
Build sought after digital marketing skills in SEO, Google Ads and cold emailingLearn how to launch an effective SEO, Google Ads, and cold email campaign from scratch following repeatable step by step processes
Learn the latest in SEO link building with ClickSliceThis course will develop your technical understanding of search engine optimisation (SEO), and provide you with an in-depth understanding of link building for SEO and how to create link building strategies that workLearn how to find and build high-quality links to improve your rankingsBacklinks are one of the biggest ranking signals in Google’s algorithm and one of the biggest off-page SEO factors. Understanding why backlinks are important along with how to build high-quality backlinks enables a business to gain an advantage against their competitors.On this course, you’ll learn exactly what backlinks are and why they’re valuable for businesses that want to increase their organic rankings, traffic, and sales.Explore different types of link building strategiesYou’ll learn the latest link building techniques and find out how to build powerful backlinks that will help your website move up in Google’s website ranking system to rank on the first page.Monitor and analyse your own backlink profileYou’ll build the skills you need to find and analyse the backlinks that your website already has. These tools and techniques will help you to build the most powerful link profile you can while keeping your website safe.The course will also build your knowledge of anchor text, as you learn what its value is in practice and how it impacts your backlink profile and effectiveness.Access in-depth SEO training with ClickSlice founder, Joshua GeorgeThis course is created and led by the owner and founder of ClickSlice, a leading UK SEO agency.Moving beyond beginner’s SEO, under Joshua’s expert guidance you’ll advance your skills and understanding of SEO with a leader in the field, and dig deeper into the crucial role link building plays within SEO.This course is designed for anyone with a basic understanding of SEO who would like to develop their understanding of how backlinks work and how to build backlinks themselves.
Learn how to generate B2B leads to your business via cold emailingThis three-week email marketing course is designed to show you how you can use cold emailing to generate an influx of B2B leads every month; an essential part of starting and growing any business in this digital era.Decipher how to set up a cold email campaign from scratchCold emailing - an email that’s sent without prior permission from or contact with the recipient - is a key tool in generating interest and attracting revenue to any business in today’s digital world.You’ll gain detailed insight into how to set up a successful cold email campaign from scratch, and will also improve your understanding of how to improve email deliverability and open rates.Discover strategies to locate potential customers and improve lead generationYou’ll cover a wide range of strategies to help you find the decision maker’s email address without violating GDPR, and will also understand how to split test email campaigns for optimal efficiency.You’ll also cover best email practices - such as length and subject of messaging - and will also gain an insight into how to tailor your message to the intended recipient.Learn from leading cold emailing experts from ClickSliceThroughout this email marketing course, you’ll be under the guidance of Joshua George, founder and owner of leading digital marketing agency ClickSlice.He attained his first client by using cold emailing, and ClickSlice now uses cold emailing every month to generate leads on demand and has proven to be a valuable source of leads for new business. To date, the agency has generated over six figures in revenue from this form of digital marketing.This course is primarily suited to those looking to increase B2B lead generation within a business.It’s also suitable to anyone who is interested in learning about cold emailing or email marketing.
Learn how to set up, implement and analyse a Google Ads accountUnderstanding how the Google Ads auction works is a key skill for any business to have in this increasingly digital world.Over the duration of this informative digital marketing course, you’ll decipher how to set up and execute a profitable Google Ads campaign from scratch, improving your knowledge of this vital digital marketing strategy along the way.Discover how to set up a Google Ads campaign from scratchYou’ll get the know-how into how Google Ads work, and will also be given the skills in order to to plan and implement a PPC campaign for yourself.You’ll also cover strategies which you can use to find keywords in which to target via keyword research; an essential first step of running a successful PPC campaign for any business.Identify ways to optimise a Google Ads accountOnce you’ve covered the basics, you’ll identify ways in which to optimise a Google Ads account in order to increase profitability via lowering CPC, improving conversions and optimising for the best performing keywords.This will incorporate the key elements of bidding strategies, conversion tracking and Google Ad extensions, such as call to action buttons, location information and links to specific parts of a website.Learn from a leading expert in Google Ads and PPC campaignsYou’ll be guided throughout the course by Joshua George, founder and owner of leading digital marketing agency ClickSlice.With over 20 successful Google Ads campaigns implemented for clients across multiple industries, you’ll gain real in-depth insight from an expert within the digital marketing field and will ultimately understand how to use Google Ads.This course is a great fit for anyone who would like to learn more about Google Ads and how they work.This could include digital marketers, agency owners and or small and medium-sized enterprises (SMEs).
Understand and optimise website traffic with this Google Analytics courseGoogle Analytics offers insights that allow businesses to maximise sales, build effective referral strategies, and more. There’s no better web analytics tool, and this two-week Google Analytics course is the perfect introduction to using it.You’ll start with the basics, including how to set up a Google Analytics account and install the Tracking Code on a website, before moving on to advanced Google Analytics. Ultimately, you’ll be able to optimise website traffic using superior Google Analytics skills.Get to grips with the fundamentals of Google AnalyticsThe first thing you’ll do on this Google Analytics course is explore more about the tool itself. Once you know what Google Analytics is and why it’s so important, you’ll be guided through the steps to setting up a Google Analytics account and installing the Tracking Code.With the basics in place, you’ll delve into how you can pull key insights from the data that Google Analytics collects. These will allow you to improve website traffic, user interaction, and overall conversion rates.Level up with advanced Google AnalyticsThis course goes beyond giving you a firm foundation in Google Analytics. It also introduces advanced features, such as goal setting and event tracking.You’ll get an even more accurate idea of your business success, and of which sources send you the highest-quality website traffic. The more you understand Google Analytics, the more you’ll be able to use it to drive sales and user engagement.Trust ClickSlice to deliver a world-class Google Analytics CourseAs an award-winning SEO agency, ClickSlice uses Google Analytics to optimise website traffic every single day. You can rely on these experts to deliver a course that will show you how to do the same.This Google Analytics course is designed for anyone interested in measuring and maximising their website traffic and overall performance. Digital marketers, business owners, and webmasters will all find it very beneficial.
Optimise your Google My Business listing and your company’s local SEO rankingThis three-week introductory course will empower you with the knowledge, skills, and confidence to set up and optimise a Google My Business listing which improves your local SEO and generates the interest, inquiries, and sales your business needs to succeed.Grow your business with a strong Google My Business listing64% of consumers use Google My Business to find contact details of shops and businesses online.Understanding how to optimise your Google My Business (GMB) listing is key to ensuring maximum visibility of your business, driving customer engagement, and succeeding in generating sales or enquiries online.Under the guidance of search engine optimisation training expert, Joshua George, you’ll explore the best ways to optimise your GMB listing and boost your business visibility online.You’ll be introduced to citations and get advice on why they’re so valuable to your online business presence and how to create them.Discover the biggest GMB SEO ranking factorsAs you learn how to build high-quality local citations which help local users find your business, you’ll also build your SEO skills and knowledge.You’ll explore they key factors which make all the difference when it comes to boosting the local SEO of your GMB listing.Boost the visibility of your Google My Business listingThis course will teach you why reviews and local ads are key tools for improving your GMB visibility and you’ll learn how to generate new reviews as well as set up and run local ads that get results.By the end of the course, you’ll know how to effectively optimise a Google My Business listing that generates more local enquiries, phone calls, and clicks to your business.This course is designed for anyone interested in learning about Google My Business listings and how to optimise them.It will be particularly useful for those starting up a local business, as well as anyone who currently has a local business and is interested in generating more leads and enquiries.
Build your SEO knowledge and entrepreneurial skills to launch your own agencyDiscover everything you need to launch your own local SEO agency and start getting your clients on the first page of Google
Get practical insights into how to improve your business’ online marketingWatch as search engine optimisation (SEO) expert Joshua George at Clickslice optimises a local business website in real-time.Identify how to optimise your business’ SEOOn this course, you’ll learn tips and tricks you need to get your website ranking by following an expert as he works his magic, ending the course by showing you the website he’s been working on – now on the first page of Google.Being able to rank on Google can be key to making your business a success. According to the search giant, 20% of searches on its platform are for local businesses – people looking for shops or services in their area.Learn how to build backlinks and use keywordsYou’ll learn the theory behind good local SEO, before going on to get practical tips and tricks to help your business’ search ranking and online marketing.This case study will let you learn the essentials of good SEO – including how to build backlinks, how to find the best keywords, how Google ranks sites, and how to come up with great content ideas.At the end of the course, you’ll see the business’ SEO transformed – with the site now on the first page of Google.This course will benefit anyone interested in learning local SEO and potentially starting up their own local business in the future. It would also appeal to anyone who currently has a local website and wants to rank it onto the first page of Google.