FutureLearn
Paid Course
English
Certificate Available
12 weeks long, 6 hours worth of material
Overview
Gain in-demand digital skills as you start your career in digital marketing
Achieve a competitive edge as you build your knowledge and learn up-to-date skills in the changing digital marketing landscape.
Achieve a competitive edge as you build your knowledge and learn up-to-date skills in the changing digital marketing landscape.
Syllabus
Courses under this program:
Course 1: Master Digital Marketing: Introduction to Marketing
-Boost your marketing skills as you explore the rise of the digital landscape and what makes an effective marketing strategy.
Course 2: Master Digital Marketing: Marketing Fundamentals
-Learn how to optimise your customer’s journey as they move through the sales funnel with these effective marketing tactics.
Course 3: Master Digital Marketing: The Marketing Mix
-Get your brand or product seen as you learn how to include a pricing strategy, promotional mix, and more in your marketing.
Course 4: Master Digital Marketing: Marketing Strategy
-Develop a marketing mix strategy that aligns with your business objectives, positioning, and target audience.
Course 1: Master Digital Marketing: Introduction to Marketing
-Boost your marketing skills as you explore the rise of the digital landscape and what makes an effective marketing strategy.
Course 2: Master Digital Marketing: Marketing Fundamentals
-Learn how to optimise your customer’s journey as they move through the sales funnel with these effective marketing tactics.
Course 3: Master Digital Marketing: The Marketing Mix
-Get your brand or product seen as you learn how to include a pricing strategy, promotional mix, and more in your marketing.
Course 4: Master Digital Marketing: Marketing Strategy
-Develop a marketing mix strategy that aligns with your business objectives, positioning, and target audience.
Taught by
Jillian Bowen
